Negotiation Strategy 101!

  I recently read a blog post entitled, How To Make Decisions Like a Leader in 2019 appearing on the Leadership Freak website.  While the article talks in terms of making decisions as a leader, its strategies apply equally well to any negotiation. For example, first and foremost, the author [Read More]

By |February 22nd, 2019|Negotiation|

Is BATNA Really Your WATNA?

Many years ago, Robert Fisher and William Ury coined the acronym ‘BATNA’ meaning “Best Alternative To A Negotiated Agreement.” It represents the available alternatives when a party is unable to negotiate an agreement. In the context of litigation, it often means going to trial. Based on a study just published [Read More]

By |February 28th, 2008|Research|
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